Beyoncé Teams up with Adidas
Beyoncé has yet again shown us the power of being silent and then sharing her dreams and visions in creative forms which thereby manifests in a way the whole world stops.
We at Versatility Beauty&Fashion reminisce when we paid extra attention to the Adidas shoe that was zoomed-in on Beyoncé’s Formation music video, which made us ask the question: What if? Play and fast forward to 3:36.
“This is the partnership of a lifetime for me,” said Beyoncé. “adidas has had tremendous success in pushing creative boundaries. We share a philosophy that puts creativity, growth and social responsibility at the forefront of business. I look forward to re-launching and expanding Ivy Park on a truly global scale with a proven, dynamic leader.”
Now how hyped are we to see what Ivy Park and Adidas will have in store for us?