Over the past few months this year of 2016, Swedish fashion media plattforms and fashion magazines are representing more and more modells with darker skintones with natural hair. These gradual changes have made  Versatility Beauty&Fashion wondering if the changes in Swedish Fashion media could be the influences of Beyonce’s powerful performance and message through her song Formation?
Beyonce Formation 2016


From Sportamore instgram account

sportamore (kopia)

From Sportamore instgram account

hm (kopia)

From H&M instgram account

Åhlens at instagram

From Åhlens instgram account

Furthermore, could the Gambian-Swedish artist Seinabou Sey’s powerful performance at Swedish Grammy awards this year of 2016 and her critics towards Swedish fashion magazines about the absence of  representation of diversity on her Instagram account has also influenced the changes in Swedish fashion media and magazines?

Seinabou Sey Grammis 2016


Pictures taken from Seynabou’s instagram account

The Swedish blog and online magazine MetroMode (one of the most read blogg and online magazine) may have been influenced by these two music artists, since MetroMode made a wonderful change by recruiting the amazingly and beautiful fashion and lifestyle blogger Chrystlle Eskenberg to blog for the lifestyle, fashion and interior blog-magazine. Chrystelle Eskenberg is the first dark-skinned and natural hair fashion and beauty blogger to blog for MetroMode.

Chrystelle MetroMode

Need the less to say, Versaitlity Beauty&Fashion is loving the formation in Swedish fashion and beauty media plattforms. And hopefully other ethnicities can be more represented in Swedish Fashion and Beauty industry.

Please share your thoughts of the formation in Swedish fashion and beauty media plattforms on the comment field down-below.

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